Welcome back to the Mid Market Insider!
Today, I’m breaking down why agreeing on a headline price doesn’t mean you’ll actually receive that amount—and how deal structure is often where buyers quietly reshape the economics of an exit.
Thinking About Selling Your Business?
I’ve spent nearly 20 years buying, growing, and evaluating companies.
If you’re considering a sale or just want to understand more about my role and what we do, feel free to grab 30min on my calendar below:
There’s a part of the exit process which pisses off a lot of sellers… and can easily blow up deals.
How come?
Well you see, private equity has a little saying:
“You name the price… I name the structure.”
And so what pisses off sellers is, where they think they’ve agreed on a price…
But then things like working capital, adjustments, and the fine print can turn that “headline price” into something completely different.
I’ve just spent about 20 years around M&A and private equity, and I’ve watched the same scenario repeat itself over and over.
So how can you stop yourself from getting surprised right before the finish line?
By watching this short video, where I break down how PE firms decide what your business is really worth, and what to look out for so you don’t get blindsided.
Here’s a quick rundown of what’s covered:
The 4 ways a PE firm will value your business. (Yes, EBITDA is one... but look out for these other 3 that can dramatically change things)
How sellers often get burned in deals... because they didn't understand this one rule.
A little-known way to use your business's real estate to increase your total proceeds from a deal.
If you’re thinking of an exit sometime in the next 3 years, then this video will open your eyes to some things you’ve probably never thought of before.
That’s all for today’s newsletter! Thanks for reading!
📅 Next Week:
In next week’s edition, I’ll break down the hidden mistakes that quietly destroy value during an exit process—even when owners think the deal is going well.
And why some of the biggest losses in M&A happen long before the final documents are signed.
Keep building,
Nick
In Case You Missed It: Must-Watch Video
How Private Equity Firms Decide What Your Business Is REALLY Worth
Click the link below and check it out:

